Tools I made because I couldn't find what I needed. All free. No email required.
Most people get bad AI results because they ask it the wrong way. Tell The Prompt Machine your role, task and tone, it writes a proper structured prompt for you. Works with ChatGPT, Claude and Gemini.
Use the tool →The AI world is full of words designed to make simple things sound complicated. Paste in any term and get a plain English explanation in seconds. No tech degree required.
Use the tool →Answer three questions about your business and get a personalised set of prompts built around your situation. Property, service business, e-commerce, freelance, it covers them all.
Use the tool →Build a detailed prompt for Midjourney, Firefly or Leonardo in seconds. Pick your style, mood, lighting and colour palette, The Image Specialist handles all the technical parameters.
Use the tool →Not sure where to start with Make.com? Pick your scenario, get the exact module names, complexity rating and what to search for in the template library. A planning tool that makes the blank canvas less scary.
Use the tool →Ten copy-paste AI prompts for estate agents, letting agents, mortgage brokers and tradespeople. No AI experience needed. Download free, use immediately.
Get the free pack →These are open in a tab right now. I pay for all of them. Nothing gets in here unless I'd genuinely miss it.
My main AI tool. I use it for writing, thinking through problems, building workflows, and most of the content on this site. It's more careful than ChatGPT and better at following instructions. If you're only paying for one AI assistant, make it this one.
Genuinely the best general-purpose AI assistant right now. The free tier is decent. The paid tier is worth it if you're using it seriously.
I use Perplexity instead of Google for almost everything research-related. It pulls from live sources, cites them, and gives you a proper answer instead of ten blue links. Brilliant for checking facts, researching topics before writing, and understanding what competitors are doing.
The free tier is genuinely excellent. Pay for Pro if you need it for serious research daily. It's replaced Google for me almost entirely.
The automation tool behind most of what Spark Automations builds. Connect any two apps, trigger actions automatically, build workflows that run while you sleep. Steeper learning curve than Zapier but far more powerful and a fraction of the price.
Essential if you're serious about automation. Start with the free tier and one simple workflow. You'll be hooked within a week.
Not in my daily stack but genuinely useful for specific jobs. All tried personally.
All-in-one platform for funnels, email, courses and digital products. I used it to launch my first digital products. The free plan is genuinely generous, you can run a full business on it before paying anything.
AI presentation builder. Type a prompt and it builds a slide deck. Not perfect but 80% of the way there in 30 seconds. Good for client proposals and quick decks you don't want to spend hours on.
Create AI avatar videos without getting on camera. You clone your voice, build an avatar, and it presents your script. Useful for training videos, product walkthroughs, and social content without the faff of filming.
Generates short-form video content automatically. Give it a topic and it creates a script, voiceover and subtitled video ready to post. Good for volume content on faceless channels.
AI writing assistant for shorter content, product descriptions, social posts, email subject lines. Good starting point if you're new to AI writing tools and don't want to commit to a big subscription.
Build a custom AI chatbot trained on your own content. Upload your documents, website, or knowledge base and it answers questions accurately. Useful for businesses wanting an AI assistant without building from scratch.
Online form builder that's genuinely easy to use. Good for lead capture, client intake forms, surveys, and booking requests. The AI form builder feature is actually useful, describe what you need and it drafts the form.
AI-generated ad creatives. Upload your brand assets and it produces ready-to-use ad images and copy. Saves hours if you're running paid social and want to test multiple variations quickly without a designer.